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What A Jar of M&M’S®s Can Teach You About Booth Engagement
You’ve seen this game a hundred times: Guess how many M&M’S®s are in the jar? Simple enough. You eyeball the size of the jar, squint, do...
3 min read


Why Side-By-Side Booth Comparisons Miss the Mark (And What to Use Instead)
When trade show season hits full stride, exhibitors face the same burning question: How did we do compared to last time - or to other...
2 min read


Back to Basics: Understanding Event Metrics
A foundational post breaking down key metrics: Impressions, Walk-Bys, Walk-Ins, FQVs, Engagers, Time in View, and Dwell Time.
4 min read


The Art & Science of an Irresistible Booth
Creating a Trade Show Booth That Captivates and Engages Visitors Creating a trade show booth that captivates and engages visitors goes...
5 min read


4 Types of Trade Show Booths: Understanding the Engagement and Attraction Matrix
A holistic approach to understand and improve the impact of your trade show booth
3 min read


How To A/B Test Physical Locations with FastSensor Data
Improve business ROI by applying A/B testing of physical locations data to your business intelligence optimization strategy with FastSensor.
4 min read


FastSensor Helps Retailers Formulate Shopping Solutions
Owning a lucrative brick-and-mortar store location is no easy task today. Due to the changing nature of the worldwide economy and how...
2 min read
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